![](https://cdn.prod.website-files.com/668b98006345e452d26872e5/668e5ff2a5a9b2e4238242a3_MM_1920x1080-3.jpg)
We believe fundraising has problem
Plenty of charities can secure donations, but few can the ones they want - lasting, genuine donations, built from authentic relationships, with high levels of retention.
Partner with us
Our goal is to solve that problem.
Founded in January 2023, Mindset Marketing was built around finding high-quality, empathetic fundraisers who approach their work from a place of honesty and authenticity - fundraisers who can find and nurture reliable donations that come in month after month after month.
The logic behind this is simple: if you take the time to connect to the reason why people give, they’ll want to give. They’ll feel your charity is part of who they are, and they’ll be happy to contribute on a regular basis.
The logic behind this is simple: if you take the time to connect to the reason why people give, they’ll want to give. They’ll feel your charity is part of who they are, and they’ll be happy to contribute on a regular basis.
Donors
Mindset Marketing
Charitible Organisation
Not only does this approach give us lasting results, but it allows us to do powerful, meaningful work on a daily basis, with excellent charities and brilliant donors. At Mindshare, that’s what matters most.
Meet the Team
Mandy Kumari
Admin Manager
Mandy worked in real estate and sales for more than 15 years before joining Mindset. She loves helping out in communities and volunteering, and is driven to help charities and their beneficiaries. At Mindset, she confirms all sponsors, performing all welcome calls and handling - bringing a warm, friendly energy to everything she does!
![](https://cdn.prod.website-files.com/668ce2105121b920f9faf264/669dfab71ffde0f0cb337942_Mandy.jpg)
Steve Lyell
Operations Manager
Steve has over 10 years of fundraising experience, having worked with leading charities like Doctors Without Borders, Amnesty International, and World Vision. He excels in interviewing, training, and empowering team members, focusing on authenticity and genuine engagement, which leads to high donor retention. Outside of work, Steve is a gold medal-winning Jiu Jitsu champion.
![](https://cdn.prod.website-files.com/668ce2105121b920f9faf264/669dfb016ea2b19371ddf48b_Steve.jpg)
Abhi Bakshi
Director
Abhi moved to New Zealand in 2008 and earned a Diploma in Business. In 2023, he co-founded Mindset Marketing, securing access to over 40 fundraising venues across the country. Abhi is passionate about helping charities achieve their financial goals and empowering people to make an impact through fundraising.
![](https://cdn.prod.website-files.com/668ce2105121b920f9faf264/669dfae54fc45dff4ae4b8d9_Abhi.jpg)
Albert Anthony
CEO
Born in India, Albert moved to Australia and began building fundraising teams for charities. With over 10 years of experience, he has managed successful campaigns with excellent donor retention. In 2023, he founded Mindset Marketing in New Zealand, driven by a passion for empowering donors and building strong teams that connect charities with those who need it most.
![](https://cdn.prod.website-files.com/668ce2105121b920f9faf264/669dfbd1bfbb7133b96e1042_Albert.jpg)
Work with us
Let us secure your most reliable donations.
Get in touch with us here or give us a call!
Get in touch with us here or give us a call!
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